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Our mission
is to make the ordinary extraordinary. Get creative with customisable jewellery - select
charms
to put on
hoops
or
necklaces
to create something truly unique.
Create your custom jewellery piece
here's how
What our customers say
Reviews
Sustainable Concept
Reinvent classic jewellery pieces with stylish charms.
Hoops You Can Trust
No tarnish, secure fastening hoops made from recycled 925 silver.
Quick Shipping
If in the UK, your order should arrive within 3-4 working days.
Caring Customer Service
1 year warranty on all jewellery. Over 1,500 5* reviews.
Shop this week's look
What's new?
Latest Additions
Celestial powers
Celestial collection
Custom gifting
Birthstone gems
Stack attack!
Stacking Collection
The ultimate everyday
Gold Hoops
If you've been searching for the perfect gold hoops, look no further. The Midi Gold Hoops will have you covered for years to come.
A handy little
Charm Clip
Available in gold or silver, this useful charm clip ensures that if you want to wear a charm on a necklace, it sits correctly.
Meet the unexpected
Sharla Axe charm
This unique artisanal gold axe earring charm features a juicy emerald-coloured stone. Add to oversized hoops for an artisanal yet chic look.
Hot innovation
The Charm bangle
Reinvent your charms by wearing them on the new charm bangle. Unscrew one of the balls and slide them on for a contemporary take on the charm bracelet.
Jewels for everyone
Explore our collection of gender-fluid jewels and get creative with your accessories.
"NUE Hoops is a sustainable but affordable jewellery company, specialising in charms that celebrate different cultures, people and destinations."
"If you're a master of the curated ear, then we highly recommend mother-daughter jewellery brand NUE Hoops that specialises in earrings and charms."
"Paired-back, affordable hoop earrings that you can mix and match with 100 different charms - actresses Sienna Miller, Florence Pugh and Jaime Winstone are all fans."
"We love a gold hoop earring as much as the next girl, but NUE Hoops takes things to the next level."
"33 Pairs Of Earrings Inspired By 'Hoops Enthusiast' Daisy Edgar-Jones"
"The best tarnish-free jewellery that won't turn your skin green."
"All of the hoops and charms are supremely lightweight and uncumbersome. I forget my lobes are laced with shimmering charms until the compliments roll in."
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